Address: C - 80, Shivalik Main Road Malviya Nagar New Delhi - 110017, Telephone:+91 11 26681622,+91 291 3296947 Fax:+91 11 26672011 E-mail:mail@rathore.comWebsite: www.rathore.com
Born and brought up in the epicenter of heritage and tradition in the ancient city of Jodhpur, designer Raghavendra Rathore knows only too well the value of ‘Brand India’. His traditional upbringing and training of his craft at the Parsons School of Design in New York gave him the international edge, the experience and the insight to create the right mix of aesthetics, craft and heritage in the products that he designs that work globally.
The experience of living in Manhattan, while studying and researching Design was more than a dictionary of ideas. Re-calibrating to the American sensibilities and esthetics was a challenge for a person from a remote town ofJodhpur in Rajasthan. Donna Karen hired him from a graduating class of 120 pupils to work for her as an assistant designer for the sportswear division DKNY. He was then offered an opening at the high design atelier of Oscar de la Renta. Rathore became the youngest designer at the atelier sending shock waves in the 7th avenuecircuit. These years were special as he spent time helm of fashion, learning the ropes, sedating the press and wooing all the lunching ladies of Paris, to promote the new vision of Mr. De la Renta for Pierre Balmain.
This exposure enabled him to refine his design knowledge before launching his own label “Rathore Jodhpur” back in India in 1994. Rathore is a design based company that works on diverse design projects ranging from interior design to fashion and beyond. With the valuable 1200 years of family history & linage, it is undoubtedly the source of inspiration in his work. Mixing old-fashioned workmanship with modern aplomb, Rathore finds newer, subtler ways to evoke the spirit of a by-gone age with a fresher approach. Splitting time between home in Jodhpur and work, he is always on the move working on assignments and projects all around the globe setting newer standards in the design frontier.