Innisfree introduces Advanced Beauty Green Tea Range

By: Sahiba Dhawan

Enjoy this summer with Innisfree all new advanced beauty green tea range which will keep your skin well hydrated and nourished throughout the season.

Innisfree is a Korean brand, which is a pioneer and needs no introduction in skincare industry today. It is the only brand that uses only green tea water while curating the products and has the whole green tea regime. Innisfree recently launched their moisturising range ‘Green Tea Line’ with a special moisturising ingredient, ‘Beauty Green Tea’ at Nicocaara Café. Beauty Green Tea is a variety specialized in moisture that is 3.5 times more enriched with 16 skin-moisturizing amino acids. The whole range consists of 21 products which includes seed line, cleansing line, balancing line and night treatment line which are suitable for all skin types.

Mr. Doyoul Lee, Country Head said, “We are extremely delighted to showcase our Signature Green Tea line to our customers. We were overwhelmed with the response from the Press and bloggers (Beauty experts) who came for the Green Tea Launch Event. We are happy to innovate and give something new to our customers as per their requirement. Special Ingredient “Beauty Green Tea” is the main focus for this Advance Green Tea Range. Green Tea Seed serum is the Global No.1 Best Seller and Innisfree has sold more than 13.4 million units since 2010 launch. “

Mini Sood Banerjee, Brand Manager Innisfree, talks with Fashiongaze giving detailed information on new range and how this range is different from previous green tea range, “This time we have tried to use more intense chlorophyll while making the products. Beauty Green Tea is developed after the study of 2,401 varieties of green tea and has a healthy deeper green color with a high content of chlorophyll, thus making skin much healthier. We have added special products in the advanced version like three minute green tea skin pack, five minute green tea leaf powder face mask, Green tea Sleeping mask.”