Rajasthan Royals RED with PUMA

Mumbai, April 10th 2012, As the IPL progressing its fever spreading everywhere and it’s also catches PUMA. PUMA, the global sport lifestyle brand launches the Red Pulse Cricket Boot ideal for the field. This sporty innovation was unveiled by Rajasthan Royals cricketers Kevon Cooper, Ankeet Chavan, Shreevat Goswami and Brad Hodge at the PUMA Colaba store on Tuesday.
Sporting an eye-catching splash of ‘bittersweet’ red, the shoe is designed to add colour to the field and is guaranteed to grab the heart of the wearer and the viewer.
The shoe is a top of the line, high performance shoe that offers excellent comfort, ride and fit. It is a versatile convertible spike perfect for that cricketer who wants to make an impact on field. The shoe has co-moulded spike housing 11 anatomically positioned cleats for optimum traction, comfort and support with integrated forefoot flexibility.
Keeping in sync with PUMA’s Sport Lifestyle positioning, the shoe also comes in variants for lifestyle and training purposes thus offering a mash-up of style and unbeatable performance. These shoes will set the players apart because its adds a dash of on-field flamboyance to the Indian Premier League.
Speaking on the occasion, Rajiv Mehta, PUMA, MD India and South Asia said “PUMA is very pleased to be associated with the Rajasthan Royals team for the fourth consecutive year and we have brought our vast wealth of domain knowledge into the creation of this range of footwear. They are technical masterpieces and will be an inseparable accessory for their players both on and off-field. We wish the Rajasthan Royals a victory worthy of kings”.
By: S. Sarvesh
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